Growth Opportunities

Broadcast vs. Narrowcast Availability

Driving Discovery, Trial and Repeat Sales

Aligning Brands with Consumer Occasions

Role of Prime Locations

Non-Traditional Routes to Market

Scale Building in Distribution

Macro Trends





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Scale Building in Distribution

A big challenge in executing availability strategies in prime locations is retaining the commitment and focus of distribution partners.

           -  Additional flavors, package sizes and types.

           -  Line extensions and new products.

           -  Additional brands obtained from other brand-owners.

Auctive helps to optimize product portfolios for prime locations.